The Comms Guide
Business Coaches
The Comms Guide
27 Murray St, York
# The Comms Guide
The Comms Guide, based in York, specialises in helping organisations communicate change effectively to their employees and stakeholders. Led by Julie Sykes, the business has evolved from its previous incarnation as RedYellow Marketing to focus specifically on internal and stakeholder communications during periods of organisational transition.
The business serves organisations navigating significant change—whether that's restructuring, return-to-work initiatives, policy shifts, or strategic pivots. They work with companies that recognise poor change communication can undermine even the best-planned initiatives, leading to confused employees, resistance, and failed outcomes.
What sets The Comms Guide apart is its practical, evidence-based approach. Rather than offering generic communications advice, they provide targeted guidance grounded in real workplace scenarios. Their resources tackle specific challenges like gathering stakeholder feedback during remote working, supporting employees returning from furlough, and navigating the human side of organisational change. This specificity demonstrates deep experience in the complexity of communicating change in modern workplaces.
The business operates a multi-layered service model: free resources and guides help organisations self-serve; upcoming toolkits will provide structured frameworks; and their consultancy services offer tailored support for more complex change initiatives. This approach makes them accessible to businesses of different sizes and budgets whilst positioning them as trusted experts for organisations requiring deeper strategic guidance.
The Comms Guide, based in York, specialises in helping organisations communicate change effectively to their employees and stakeholders. Led by Julie Sykes, the business has evolved from its previous incarnation as RedYellow Marketing to focus specifically on internal and stakeholder communications during periods of organisational transition.
The business serves organisations navigating significant change—whether that's restructuring, return-to-work initiatives, policy shifts, or strategic pivots. They work with companies that recognise poor change communication can undermine even the best-planned initiatives, leading to confused employees, resistance, and failed outcomes.
What sets The Comms Guide apart is its practical, evidence-based approach. Rather than offering generic communications advice, they provide targeted guidance grounded in real workplace scenarios. Their resources tackle specific challenges like gathering stakeholder feedback during remote working, supporting employees returning from furlough, and navigating the human side of organisational change. This specificity demonstrates deep experience in the complexity of communicating change in modern workplaces.
The business operates a multi-layered service model: free resources and guides help organisations self-serve; upcoming toolkits will provide structured frameworks; and their consultancy services offer tailored support for more complex change initiatives. This approach makes them accessible to businesses of different sizes and budgets whilst positioning them as trusted experts for organisations requiring deeper strategic guidance.
Services offered
Change communication strategyStakeholder feedback collectionEmployee engagement during organisational changeInternal communication planningReturn-to-work communication supportChange messaging developmentConsultant-led change communicationsGuides and toolkits