Agency DNA
Business Coaches
Agency DNA
2nd, London
# Agency DNA
Agency DNA is a London-based consultancy specialising in cloud business systems for creative agencies, digital marketing firms and media companies. They guide organisations through selecting and implementing enterprise resource planning (ERP), accounting, and business planning platforms that genuinely fit their operational needs.
The firm addresses a critical pain point: many agencies operate with fragmented systems—data scattered across spreadsheets, disconnected platforms, and siloed reporting. Agency DNA helps clients consolidate their technology infrastructure, improve data integrity, and unlock actionable business insights. Their deep sectoral expertise spans finance system transformations at leading global creative companies, giving them insider knowledge of agency-specific challenges around project accounting, resource planning, and profitability visibility.
What distinguishes them is their pragmatic, vendor-agnostic approach. Rather than pushing predetermined solutions, they've evaluated over 30 cloud systems and conduct detailed audits to map genuine business requirements against platform capabilities. They've earned credibility through testimonials from respected CFOs at agencies like Mother London and Sagacity, and recognition from industry figures like Michael Farmer.
Beyond selection, Agency DNA stays engaged through implementation, ensuring clients realise tangible value from their investments. They also provide information security guidance, helping organisations meet ISO 27001:2013 standards—increasingly important as regulatory demands grow.
Essentially, Agency DNA demystifies enterprise software decisions for creative businesses that lack in-house systems expertise, reducing procurement risk while maximising operational benefit.
Agency DNA is a London-based consultancy specialising in cloud business systems for creative agencies, digital marketing firms and media companies. They guide organisations through selecting and implementing enterprise resource planning (ERP), accounting, and business planning platforms that genuinely fit their operational needs.
The firm addresses a critical pain point: many agencies operate with fragmented systems—data scattered across spreadsheets, disconnected platforms, and siloed reporting. Agency DNA helps clients consolidate their technology infrastructure, improve data integrity, and unlock actionable business insights. Their deep sectoral expertise spans finance system transformations at leading global creative companies, giving them insider knowledge of agency-specific challenges around project accounting, resource planning, and profitability visibility.
What distinguishes them is their pragmatic, vendor-agnostic approach. Rather than pushing predetermined solutions, they've evaluated over 30 cloud systems and conduct detailed audits to map genuine business requirements against platform capabilities. They've earned credibility through testimonials from respected CFOs at agencies like Mother London and Sagacity, and recognition from industry figures like Michael Farmer.
Beyond selection, Agency DNA stays engaged through implementation, ensuring clients realise tangible value from their investments. They also provide information security guidance, helping organisations meet ISO 27001:2013 standards—increasingly important as regulatory demands grow.
Essentially, Agency DNA demystifies enterprise software decisions for creative businesses that lack in-house systems expertise, reducing procurement risk while maximising operational benefit.
Services offered
Systems audits and process reviewsSystem selection and evaluationImplementation supportISO 27001:2013 ISMS preparednessBusiness requirements formalisationData integration analysisCloud ERP advisoryFinancial system transformation