# Karen Donnelly Associates

Karen Donnelly Associates is a Glasgow-based consultancy specialising in people and business development with a distinctive focus on the tourism and destination management sectors. With over 30 years' experience in tourism, Karen brings substantial expertise in managing destination organisations and delivering complex projects across the UK and Europe.

The business serves organisations seeking strategic support across multiple disciplines. This includes corporate clients requiring project management expertise, tourism boards needing destination management strategies, teams looking to develop staff capabilities, and event organisers requiring end-to-end management. Karen works with clients of varying sizes, from small enterprises to larger institutional bodies.

What sets Karen Donnelly Associates apart is the rare combination of deep tourism sector knowledge with a genuinely person-centred approach. Rather than offering generic consulting, Karen draws on three decades of practical experience navigating the specific challenges of destination and tourism organisations. Her methodology emphasises creating memorable experiences and outcomes, reflecting her passion for helping clients and their audiences alike.

The business operates with a refreshingly personal touch—Karen is notably organised and professional, yet approachable and genuinely interested in understanding client needs. This balance allows her to work effectively across diverse sectors and organisational cultures. Her mentoring and business support services particularly benefit growing organisations seeking guidance from someone who has successfully navigated similar challenges.