# Lakes and Bay Communications

Lakes and Bay Communications is a specialist media consultancy based in Milnthorpe, Cumbria, serving organisations across the public and private sectors. The firm helps companies, authorities and other bodies develop effective communication strategies and build stronger relationships with their stakeholders, customers and the media.

The consultancy offers a distinctive blend of services that combines practical media expertise with strategic communication planning. Their approach integrates media relations management, helping clients navigate press coverage and journalist relationships, with bespoke media training programmes designed to prepare spokespeople for broadcast and print interviews. They develop targeted media campaigns that generate publicity and raise organisational profiles, whilst also providing freelance journalism and copywriting services to support content creation.

What sets Lakes and Bay Communications apart is their hands-on, integrated approach. Rather than operating as a traditional PR firm, they function as extension consultants who understand both the media landscape and organisational communication challenges. Their founder brings genuine journalism experience, evidenced by their active media blog, which means guidance is grounded in real-world media experience rather than theory alone. This background enables them to deliver authentic media training and genuinely effective campaign strategies.

The firm is particularly well-suited for organisations seeking personal, tailored support rather than large agency services. They work with clients to develop sustainable communication strategies that align with business objectives, whether that involves preparing executives for interviews, managing crisis communications or building long-term media relationships.