Synthesys Strategic Consulting Limited
Business Coaches
Synthesys Strategic Consulting Limited
846, Hove
# Synthesys Strategic Consulting Limited
Synthesys is a future pathfinding consultancy that helps organisations navigate complex, rapidly changing business environments by developing comprehensive, integrated strategic landscapes. Based in Cambridge (with a Hove location), the firm specialises in identifying emerging opportunities and positioning clients for sustainable competitive advantage.
The consultancy serves corporate, government, and non-profit organisations internationally, working with leaders and decision-makers who face VUCA conditions—volatile, uncertain, complex and ambiguous situations where traditional planning proves insufficient. Their approach moves beyond simple forecasting to create actionable strategic clarity.
What distinguishes Synthesys is their holistic, pattern-recognition methodology that synthesises multiple perspectives into a coherent strategic picture. Rather than isolated trend analysis, they map existing and emerging sources of advantage, revealing pathways from present to future value creation. This boundary-crossing perspective draws on over 30 years' experience spanning strategy formulation, organisational learning, business model innovation, product design, and strategic communications.
Their engagements range from advisory support for senior leaders through to facilitated futures workshops, bespoke research programmes, and executive education initiatives. Synthesys combines intellectual rigour with practical application—their frameworks and insights translate into clearly defined courses of action rather than abstract possibilities.
The firm's strength lies in helping organisations move beyond anticipation alone to develop confident, evidence-based strategic positioning in uncertain times. They essentially make "knowing your future" mean having both clear vision and concrete direction.
Synthesys is a future pathfinding consultancy that helps organisations navigate complex, rapidly changing business environments by developing comprehensive, integrated strategic landscapes. Based in Cambridge (with a Hove location), the firm specialises in identifying emerging opportunities and positioning clients for sustainable competitive advantage.
The consultancy serves corporate, government, and non-profit organisations internationally, working with leaders and decision-makers who face VUCA conditions—volatile, uncertain, complex and ambiguous situations where traditional planning proves insufficient. Their approach moves beyond simple forecasting to create actionable strategic clarity.
What distinguishes Synthesys is their holistic, pattern-recognition methodology that synthesises multiple perspectives into a coherent strategic picture. Rather than isolated trend analysis, they map existing and emerging sources of advantage, revealing pathways from present to future value creation. This boundary-crossing perspective draws on over 30 years' experience spanning strategy formulation, organisational learning, business model innovation, product design, and strategic communications.
Their engagements range from advisory support for senior leaders through to facilitated futures workshops, bespoke research programmes, and executive education initiatives. Synthesys combines intellectual rigour with practical application—their frameworks and insights translate into clearly defined courses of action rather than abstract possibilities.
The firm's strength lies in helping organisations move beyond anticipation alone to develop confident, evidence-based strategic positioning in uncertain times. They essentially make "knowing your future" mean having both clear vision and concrete direction.
Services offered
Strategic landscape assessmentFutures research and analysisStrategy and policy formulationFutures thinking workshopsExecutive education programmesOrganisational learning designBusiness model innovationKeynote presentations on future strategy