Antedote - innovation consulting in London
Business Coaches
Antedote - innovation consulting in London
22 Upper Ground, London
# Antedote: Innovation Consulting
Antedote is an award-winning innovation consulting firm based in London's South Bank, specialising in helping established organisations discover and unlock growth through agile strategic thinking and digital transformation. They work with businesses seeking to innovate across their operations, from product development to customer experience reimagining.
The firm serves mid-to-large enterprises and ambitious startups facing competitive pressures or market disruption. Their clients typically need to identify new growth opportunities, reposition their brands, or develop entirely new product lines but lack the internal expertise or bandwidth to execute independently.
What distinguishes Antedote is their three-pillar methodology: Strategic Insight (using data science, research and modelling to uncover market truths), Inspiring Innovation (translating insights into viable strategies and products), and Igniting Action (delivering tangible outputs like service blueprints and brand guidelines). Rather than theoretical recommendations, they produce actionable deliverables clients can immediately implement.
Their portfolio demonstrates versatility—from fusing brand positioning with innovation strategy to customer journey mapping that identifies untapped market spaces and sizing opportunities for disruptive startups. Multiple industry award nominations (Marketing Week Masters, MRS Awards, GRIT Innovative Firm) validate their approach and results.
Antedote operates from London, San Francisco and New York, offering geographically flexible engagement for international clients whilst maintaining deep local market knowledge.
Antedote is an award-winning innovation consulting firm based in London's South Bank, specialising in helping established organisations discover and unlock growth through agile strategic thinking and digital transformation. They work with businesses seeking to innovate across their operations, from product development to customer experience reimagining.
The firm serves mid-to-large enterprises and ambitious startups facing competitive pressures or market disruption. Their clients typically need to identify new growth opportunities, reposition their brands, or develop entirely new product lines but lack the internal expertise or bandwidth to execute independently.
What distinguishes Antedote is their three-pillar methodology: Strategic Insight (using data science, research and modelling to uncover market truths), Inspiring Innovation (translating insights into viable strategies and products), and Igniting Action (delivering tangible outputs like service blueprints and brand guidelines). Rather than theoretical recommendations, they produce actionable deliverables clients can immediately implement.
Their portfolio demonstrates versatility—from fusing brand positioning with innovation strategy to customer journey mapping that identifies untapped market spaces and sizing opportunities for disruptive startups. Multiple industry award nominations (Marketing Week Masters, MRS Awards, GRIT Innovative Firm) validate their approach and results.
Antedote operates from London, San Francisco and New York, offering geographically flexible engagement for international clients whilst maintaining deep local market knowledge.
Services offered
Strategic research and insightData science and market modellingBrand positioning and strategyProduct development and innovationCustomer journey mappingInteraction and service designBrand guidelines creationMarket opportunity sizing